Enter Label: One Thing You Should Know About Gen Z

And their impact on the Healingvrse

Dear Companions,

I read that in terms of business, Gen Z is weirdly chaotic. They don’t care. They create content with vibes devised per platform. They are hyper fast, hyper iterative. They raise nothing or millions, not much in between. To a millennial this may sound like hedging bets, but it’s entirely different. It’s revelatory. Exposition. The variation of the means, not the ends.

The biggest difference from millennial era? They don’t mind failing in public. Unlike the curated era of my generation which largely sold overblown, superficial stories bent on projecting success. Theirs is rebellion! Schrödinger’s cat. They see success and failure are at hand, simultaneously. I like that.

They’ll toss up a campaign and then talk about its failure. They’ll create a product then talk about its iteration. We did this in small measure in the early 2010’s, but always, always vastly performative. It was a big decision to expose oneself. A huge strain.

Honestly, I think the line between what’s serious and what’s not is blurry for Gen Z too. And that was a defining trait of mine in my youth—beaten out of me by a rotation of Theory suits. But now, my healing does not accommodate perfection in whatever I pursue anew.

It all feels aligned: Healingvrse is about healing publicly. Sharing low points and high. Building community and ultimately products that support the journey.

It's serious, but it's also still vague. It requires exploration. It requires organic consensus. It requires some water, air and sunny days.

It does not have a clear end point, just as aspects of my illness persist. But there are enough days I feel strong enough to go after it. Especially if we can do it the Gen Z way.

So begins the shared work on Healingvrse. Landing page coming in a few days. From there, more.

If you have ever felt lonely or underserved in your journey, I hope you join us. More to come.

With much love from the Healingvrse,

Rebecca